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National Association for College Admission Counseling- Privacy Policy

Privacy Policy

This document was updated on May 22, 2018  

The National Association for College Admission Counseling (NACAC) (also referred to as "we", "us", and "our") respects the online privacy of its members and other visitors ("you") to this (the "Website") and our other websites, and  We also believe in transparency and are committed to providing users of our Websites with choices about how we handle personal information.

This Privacy Policy (the "Policy") describes our practices for collecting, handling, and disclosing the information that we receive from you via this Website, through email, text, and other electronic communications with you, or when you interact with any other website or service operated by NACAC or third parties that specifically refers to this Policy. This Policy does not apply to any information that you may provide to us offline or through any other website or service operated by NACAC or third parties that does not specifically refer to this Policy.

If you do not agree with the terms and conditions of this Policy, you should not access or use this Website or the Services.


From General Users: NACAC collects, uses, and stores personal information obtained from our members, subscribers, and other website visitors to provide them with information, products, and services of interest to them, including news, research, event details, an online store, charitable donation opportunities, and career, learning, and leadership opportunities (the "Services"). NACAC does not collect any personal identifiable information (PII) from you while you browse our websites unless you directly provide it to us or our third party business partners.

From NACAC's Members, Conference Registrants, and Other Customers: In order to access and use certain member-only portions and personalized features of this Website, you must first complete a registration form that asks you to submit certain limited personal information. This information generally includes your name, organization name, business telephone number, and email address. Similar information may be submitted by you to NACAC through any membership applications, meeting and exhibit registration, publication orders, subscriptions, and contest registrations and is used to contact you about the Services available on our site in which you have expressed interest. At your option, you may also provide demographic information (such as gender or age) about yourself, but it is not required.

From Email Marketing Software: NACAC uses email marketing software to collect information to monitor whether recipients of our emails open and subsequently click through to links provided in the email message. Other information collected through this email tracking feature includes: user email address, the date and time of the user's "click" on the email, a message number, name of the list from which the message was sent, a tracking URL number, and destination page. NACAC only uses this information to enhance its marketing efforts. We do not sell or distribute this information to third parties or use it for any other purpose. NACAC only sends email communications to recipients who have opted into being contacted about our Services.

Your Communications: When you communicate with us, we may retain your communications in order to process your inquiries, respond to your requests, and improve our Services. We may use your email address to communicate with you about our Services or send you periodic emails if you decide to opt-in to any of our mailing lists.

Your Orders: When completing an order form, we will request certain information from you, including contact information (like name and shipping address) and financial information (like credit card number, expiration date) for billing and fulfillment purposes.  


Provide and Maintain our Services and our Websites: NACAC and its affiliates, subsidiaries, and third party business partners use information voluntarily submitted by members and other users of our Websites in the following ways:

(i) to present and improve web content and functionality;
(ii) to respond to visitor, subscriber, and member inquiries;
(iii) to determine user interests, needs, and preferences;
(iv) to provide notice of changes to our Website or the Services we offer or provide though it;
(v) to accept employment application or event registration information submitted by you;
(vi) to deliver the Services to you, including, but not limited to, providing you with access to publications such as our bi-monthly newsletter, bi-weekly College Admissions news, quarterly print or online versions of the Journal of College Admission, and the Admitted blog;
(vii) to develop new products and services;
(viii) to fulfill and bill orders and process donations and credit card payments, as well as manage the data associated with those purposes;
(ix) in any other way we may describe when you provide the information; and
(x) for any other purpose to which you have consented.

Disclosures to Third Parties: NACAC members and event registrants may consent to having their contact information shared with other members through the NACAC Membership Directory or with other individuals who register for NACAC fairs and conferences (which are each subject to opt-out processes).  NACAC also may provide limited data about you to third parties that offer products and services specifically requested by you, including exhibits, events, and professional development activities.  You may request to withdraw this consent at any time.

Such data shared with third parties on your behalf may include names, job titles, companies and business addresses, but does not include business phone numbers, business fax numbers, email addresses, or any sensitive information about you.  Users may decline to disclose such data by stating their preference on any forms or communications used to provide us with their personal information. Alternatively, users may contact NACAC at  703-836-2222, Ext. 11, to modify or revoke their consent to such disclosure.  Your personal data will only be used and stored for the period necessary for us or our third party providers to provide you with the Services that you have requested.   

Credit Card Account Information: When you choose to make payments via the Services or the Website using your credit card information, NACAC submits the information via secure means to authorize your payment request with the appropriate merchant.

We retain the personal information that we collect from and about you for as long as it is needed to provide access to the Website or to manage your account. We take reasonable steps to delete the personal information we collect if your registration to use our Website lapses and you opt out of receiving further communications from us, or if you ask us to delete your information. We may however retain and use personal information as necessary to comply with our legal and regulatory obligations, to resolve disputes, and to enforce our agreements, and we may retain and use anonymous and aggregated information for performance reporting, benchmarking and analytic purposes and for product and service improvement.

We, like many websites, may passively collect information about your browsing activities using cookies and similar technologies (internet tags, web beacons, and navigational data collection), as further described in our Cookies and Similar Technologies Policy.  We collect this information about your browsing activities solely to improve the content and the functionality of our website.

"Do Not Track" is a web browser setting that seeks to disable the tracking of individual users' browsing activities.  It is a standard that is currently under development. As it is not yet finalized, we adhere to the standards set out in this Policy and do not currently respond to “Do Not Track” signals on our Website or on third-party websites or online services where we may collect information.

This Website may contain links to, and media and other content from, third party websites and those links that contain links to additional external websites with which we have no relationship.  Because of the dynamic media capabilities of the Website, it may not be clear to you which links are embedded in the Website and which are embedded in external, third party websites.  

NACAC cannot and does not: (i) guarantee the adequacy of privacy, security, practices, content, or media provided by third parties or their websites, (ii) control third parties' independent collection or use of your information, or (iii) endorse any third party information, products, services, or websites that may be reached through links from this Website.  

Any personal information provided by you to or automatically collected from you by a third party will be governed by that party’s privacy policy. If you are unsure whether a web site is controlled, affiliated, or managed by us, you should review the privacy policy and practices applicable to each linked website.

If you choose to publish or display (hereinafter, “post”) information to public areas of the Website, or transmit it to other users of the Website or any third parties (collectively, “User Contributions”), you do so at your own risk and you acknowledge that you are manifestly making those Contributions, including any personal information that you disclose as part of those Contributions, public and accessible by other users of the Websites Although we limit access to certain webpages, please be aware that no measures are perfectly secure or private, nor can we control other users of the Website with whom your User Contributions may be shared.  Therefore, we cannot and do not guarantee that your User Contributions will not be accessed by unauthorized persons or entities.

We may disclose aggregated information about our users, and information that does not identify any specific individual, such as groupings of demographic data and customer preferences, for new product and marketing development.

NACAC may also disclose personal information that we collect or you provide to us with our subsidiaries, affiliates, and third party business partners, who are bound to keep your information confidential in line with our policies, use the information solely in connection with offering information, products, and services specifically requested by you, and only for a limited time appropriate to your request. These subsidiaries, affiliates, and third party business partners include the following categories of individuals and entities who support our Services: decorators, audio visual personnel, lead retrieval services, digital and print marketing, exposition and event management, logistics (hotels, convention centers, university campus, catering), advertising (direct mail and email), speaker/presenter management, proceeding/session recording, mobile applications, email marketing, business process vendors and service providers, and learning system management.  

In addition to the purposes described in the earlier section of this Policy entitled "HOW DOES NACAC USE THE DATA IT COLLECTS?", we and our subsidiaries, affiliates, and third party business partners also may disclose your personal information for the following purposes: (i) if permitted or required by law, for example, in response to a court order or subpoena, to investigate actual or alleged criminal activities involving the Website, Services, or their users, or law enforcement, government, or regulatory request, (ii) if necessary or appropriate to protect the rights, property, or safety of our company, our customers, or other persons or entities, (iii) in the event of a merger, divestiture, restructuring, reorganization, dissolution or other sale or transfer of some or all of our company assets, whether as a going concern or as part of bankruptcy, liquidation or similar proceeding, in which personal information held by us about our website users is among the assets transferred; and (iv) in accordance with applicable laws and regulations.

We have created ways to provide you with control over our collection and use of your personal information.

If you would like to manage, change, limit or delete your personal information or you no longer want to receive any email, postal mail, or telephone contact from us or our affiliates in the future, please let us know of your preference by contacting us with your exact name and email address by either submitting a "Contact Us" form on this Website or calling us at 703-836-2222, ext. 11.  You also may send us an email stating your request or unsubscribe by clicking the “Unsubscribe” link in the email’s footer. After you do so, we will remove your personal information from our mailing lists per your instructions.  

Members also have the option of logging into the Website and adjusting their user preferences through their account profiles by either removing their profiles or requesting to be removed from any method of contact.

You have the right to review and request a copy of the personal information that we store about you, if any.  You also have the right to change or correct any data we have about you, ask us to delete any data we have about you, or express any concern you have about our use of your information. You can review and make changes to your account profile by logging into the Website.
Note that we cannot delete your personal information except by also deleting your user account. Upon your request, NACAC will provide to you the information under our control, as well as information about the ways in which that information is being used and disclosed. If you demonstrate that your information is inaccurate or incomplete, the information will be amended as appropriate.  

If you would like to change your preferences regarding receipt of our communications, edit, or delete your personal information, or request a copy of some or all of your personal information, please contact us via email or  telephone at (800) 822-6285 or (703) 836-2222, Ext. 11.  Please note that your request may be declined for limited purposes recognized by law and you have the right to file a complaint with the relevant supervisory authority or authorities or pursue any other remedy available to you under applicable law if you believe that your request has been wrongfully denied by us.  

The Children’s Online Privacy Protection Act (COPPA), as well as other data privacy regulations, restrict the collection, use, or disclosure of Personal Information from and about children on the internet. Our Website and the Services are not directed to children aged 16 or younger, nor is information knowingly collected from children under the age of 16.  No one under age 16 may access, browse, or use the website or provide any information to or on the website. If you are under 16, please do not use or provide any information on this website. If we learn we have collected or received personal information from a child under the age of 16 without a parent or legal guardian's consent, we will take steps to stop collecting that information and delete it.
For more information about the COPPA, please visit the Federal Trade Commission’s website.

We take reasonable precautions to protect the security of the information that you share with us from loss and unauthorized access, use, alteration, and disclosure. Unfortunately, no data transmission over the Internet can be guaranteed to be completely private or secure.  As a result, we cannot guarantee or warrant the security of any information you transmit to or from our Site, and you do so at your own risk.  We are not responsible for circumvention of any privacy settings or security measures we provide.  The safety and security of your information also depends on you.  Where you use a password for access to certain parts of the Website, you are responsible for keeping this password confidential.  Do not to share it with anyone.

If a security breach causes an unauthorized intrusion into our system that compromises your data, we will provide notifications of the event as required by applicable law.

California Civil Code Section 1798.83 permits users of our website who are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please contact us at 703-836-2222, ext. 11.

When storing, hosting, or otherwise processing your information (including personal data), NACAC may send such data outside of the EU or EEA. When we transfer information to the United States or other countries, we do so for the purposes set forth in this Privacy Policy and in accordance with applicable law.  We rely on recognized legal bases to lawfully conduct international transfers of personal data outside of the EU and EEA, such as your express, informed consent to do so or when transfer is necessary for us to deliver Services pursuant to a contract between us and you.

Consistent with our commitment to equal employment opportunity, we provide reasonable accommodations to qualified individuals with disabilities who need assistance in applying electronically for a position with us, unless doing so would impose an undue hardship. To request a reasonable accommodation for this purpose, please call (800) 822-6285 or (703) 836-2222, Ext. 11. Reasonable accommodation requests are considered on a case-by-case basis.

We will post any changes we make to this Policy on this page. If we make material changes to how we treat our users' personal information, we will notify you through a notice on the website home page as well. The date the privacy policy was last revised is identified at the top of this Policy.

This Policy and any disputes related thereto shall be governed by and construed in accordance with the laws of the State of VIRGINIA without giving effect to any choice or conflict of law provisions or rules.  Any legal suit, action or proceeding arising out of or related to this Agreement or the Services provided hereunder shall be instituted exclusively in the federal courts of the State of VIRGINIA in each case located in the County of FAUQUIER COUNTY, and each party irrevocably submits to the exclusive jurisdiction of such courts in any such suit, action or proceeding.

Our offices are located in the United States, so your information may be transferred to, stored, or processed in the United States. While the data protection, privacy, and other laws of the United States might not be as comprehensive as those in your country, we take necessary and appropriate steps to protect your privacy. By using our Websites, you understand and consent to the collection, storage, processing, and transfer of your information to our facilities in the United States and those third parties with whom we share it as described in this policy.

If you have any questions or comments about this Policy, or if you wish to make a complaint about how we have handled personal information about you, please contact us using the contact details below and we will do our best to assist you:

1050 N Highland Street
Suite 400
Arlington, VA 22201
Telephone: (800) 822-6285 or (703) 836-2222, Ext. 11

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